publishing

This Vietnamese Publisher Is Expanding to Target 5 Million Ex-Pats in the US and Beyond

News and business digital publisher Vietcetera announced Friday a relaunch of its English-language International Edition, which aims to attract a readership of over 5 million Vietnamese ex-pats living in the U.S., Germany, France, Australia, Canada…

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Condé Nast and Universal Music Group Partner to Combine Their Video Reach

This morning, Cond? Nast announced it has partnered with Universal Music Group to launch Cond? Nast Certified Video Plus (CNCV+), providing advertisers access to both audiences through one offering. Universal Music Group reaches 150 million…

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How a Bet on Virtual Events Is Paying Off for TechCrunch

In January, the operations team at TechCrunch made a difficult call: no matter how tempting, all events would remain virtual for the remainder of the year. Now, the fruits of that decision have become evident.…

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How Former Programmatic Holdout BuzzFeed Is Using Automated Ads to Power Growth

BuzzFeed’s four-year-old programmatic business is the engine of its advertising growth. That muscle will come in handy as publishers and marketers enter the usual frenzy of the fourth quarter against the backdrop of the delta…

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Livingly Media Is Seeing Revenue Windfalls Thanks to its Third-Party Cookie Phase-Out

Despite the public declarations kicking the third-party cookie habit can be tough. To help persuade marketers, lifestyle publisher Livingly Media allows media buyers to test third-party data with its own first-party segments. After seeing the…

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Maryland’s Digital Advertising Tax Is a Mess

Maryland Democrats really wants to tax Big Tech. A supermajority in the state’s legislature overrode Republican Governor Larry Hogan’s veto last week and enacted a first-in-the-nation tax on digital advertising, a market dominated by the…

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The Washington Post Expands Technology Team

The Washington Post announced eight new positions to its technology coverage team, bringing it to 27 members spanning reporters, editors and video journalists. The news organization reported a 40% increase in readership of its technology…

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A Year After Launch, The Financial Times’ Consultancy Is Booming

The Financial Times is selling its subscription-building prowess to publishers and other companies. These efforts have turned into a multimillion-dollar business after its first year. Called FT Strategies, the separate business division has autonomy from…

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