Inside Meta’s Fierce Legal Battle Against Scammers: What Every Affiliate Marketer Must Know Now
Ever wonder how some sneaky advertisers slip right past Meta’s strict ad review like a cat burglar in the night? Well, it turns out there’s a clever trick called cloaking that’s playing hide-and-seek with the system — and one Vietnamese advertiser, Ly Van Lam, just got caught in the spotlight. Imagine clicking on an ad promising jaw-dropping discounts on high-end brands like Longchamp, only to end up footing the bill for phantom charges with nothing to show for it. Sounds like a bad joke, right? But here we are, watching the courtroom drama unfold as fraud meets its match. Curious about the dirty details behind this savvy scam and how Meta’s fighting back? LEARN MORE.
A fourth lawsuit targets Ly Van Lam, a Vietnamese advertiser who used cloaking, a technique that hides the true destination of an ad from review systems, to pass fraudulent ads through Meta’s approval process. Users who clicked on those ads were directed to sites offering heavily discounted items from brands including Longchamp, then asked for credit card details. They were charged, received nothing, and in many cases incurred recurring unauthorised fees.
