How This Mom Cashed In $500 From Simple Texts — And You Won’t Believe How Easy It Is!
Ever caught yourself dishing out product tips to friends, only to wonder—could those casual convos actually fatten your wallet? Well, meet Tracy Green, who turned a simple chat about concealer and creatine supplements during a 40th birthday trip into a $500 payday in just a couple of weeks. It’s wild how affiliate marketing, once reserved for influencer giants, has cracked wide open thanks to platforms like ShopMy, letting everyday folks cash in by sharing links in group texts or Instagram Stories. And get this—this isn’t just a niche side hustle; affiliate marketing raked in a staggering $216 billion in U.S. e-commerce sales in 2025 alone, more than doubling since 2020! If you’re wondering how your digital chit-chat could become your next income stream, you’re in for a treat. LEARN MORE.
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Tracy Green was on a trip with seven friends, all turning 40 this year, swapping recommendations for concealer and creatine supplements. The information was so useful she figured other people in her life might want the same thing. So, she signed up for ShopMy, an affiliate marketing platform and started posting commission-earning links to her roughly 1,900 Instagram followers. “Within a couple weeks, I made over $500,” said Green, a freelance publicist and mom of three in Scottsdale, Arizona, according to Bloomberg Businessweek.
Affiliate marketing used to be the domain of influencers with big followings, but platforms like ShopMy have made it accessible to regular people sharing links in their own group chats and Instagram Stories. They can earn commissions in the 10% to 30% range. Stephanie Dresher, a New York publicist, started doing the same thing after realizing friends were already texting her for outfit recommendations. “I was already curating products and making recommendations every day, so using affiliate links just made sense to me,” she said.
The category is booming. Affiliate marketing drove about $216 billion in US e-commerce sales in 2025, more than double what it generated in 2020. ShopMy alone is valued at $1.5 billion, with roughly 329,000 creators and 40,000 brands on the platform.
Tracy Green was on a trip with seven friends, all turning 40 this year, swapping recommendations for concealer and creatine supplements. The information was so useful she figured other people in her life might want the same thing. So, she signed up for ShopMy, an affiliate marketing platform and started posting commission-earning links to her roughly 1,900 Instagram followers. “Within a couple weeks, I made over $500,” said Green, a freelance publicist and mom of three in Scottsdale, Arizona, according to Bloomberg Businessweek.
Affiliate marketing used to be the domain of influencers with big followings, but platforms like ShopMy have made it accessible to regular people sharing links in their own group chats and Instagram Stories. They can earn commissions in the 10% to 30% range. Stephanie Dresher, a New York publicist, started doing the same thing after realizing friends were already texting her for outfit recommendations. “I was already curating products and making recommendations every day, so using affiliate links just made sense to me,” she said.
The category is booming. Affiliate marketing drove about $216 billion in US e-commerce sales in 2025, more than double what it generated in 2020. ShopMy alone is valued at $1.5 billion, with roughly 329,000 creators and 40,000 brands on the platform.
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