G2’s 2026 Report on AI Adoption in Customer Support

G2's 2026 Report on AI Adoption in Customer Support

Artificial intelligence has become a significant part of customer support, transforming how operational teams manage conversations, route issues, and organize workflows. In just the past year, support leaders have witnessed AI evolve from a supplementary tool to a core element influencing the flow of interactions and team structures.

The traditional process of intake, response, and escalation is now integrated within sophisticated systems where AI handles triage, drafts responses, and can independently resolve routine problems.

To explore these developments, we collaborated with five customer support technology providers: Front, CloudTalk, Desk365, Smartsupp, and Missive. Their insights provide a practical look at AI’s impact on team organization, workload management, and efficiency, revealing where AI is making headway, where human judgment remains vital, and how support operations are evolving in real time.

This report distills common themes and differences from their experiences, highlighting the current realities and anticipated future of AI integration across all customer support channels.