Affiliate Marketing

With Workers Largely at Home, B-to-B Marketers Devise New Ways to Find Customers

The pandemic shift to working from home means there’s always someone around to collect the mail. But it also means decision makers aren’t at the office when the business-to-business catalogs arrive, especially at the height of lockdown. And even though many employees are returning to their desks at least some of the time, the shift…

Read more: adweek.com

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