Are you keeping pace with the constantly evolving world of ecommerce tools? Each week brings a flurry of innovations designed to empower online merchants, which means there’s always something new to explore! From payment platforms that make checkout a breeze to AI chatbots that enhance customer engagement, this week’s roundup is packed with game-changing updates. Get ready to dive into the details, and maybe even discover how these tools can elevate your own ecommerce strategy. Curious about what’s hot in ecommerce technology right now? You’re in the right spot! LEARN MORE.We publish a rundown each week of new tools from companies offering services to ecommerce merchants. This installment includes updates on payment platforms, shopping assistants, advertising insights, AI chatbots, mobile services, and parcel delivery.
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New Tools for Merchants
Klarna to be default payment option for merchants using WooPayments. Klarna, a buy-now-pay-later platform, has expanded its partnership with WooCommerce wherein Klarna will become a network of choice, offered as a default payment method to WooPayments’ merchants globally, alongside traditional card payments.
Google Ads launches Brand Report for advertiser insights. Google Ads has introduced Brand Report, a dashboard tool that gives advertisers consolidated insights into campaign reach and frequency. The tool simplifies campaign tracking campaign by providing metrics in one place rather than across multiple reports. Advertisers can filter results by age, gender, and other demographics. Brand Report is accessible directly in the Google Ads dashboard under “Insights and reports.”