An affiliate site? Yeah, maybe. Maybe that would work, right? That’s different. Um, if you’re pushing products, It’s different, right? So it’s funny. There are, there are people like, like dog walkers on LinkedIn, right? Like, like plumbers are on LinkedIn and it sounds funny, right? And it is kind of, but here’s the funny thing about that.
How many people on LinkedIn have a dog? How many people on LinkedIn in New York have a dog, right? And so there’s targeting. You can go into sales navigator and find every person on LinkedIn in New York. And so why not promote a dog walking service on a LinkedIn? And that’s a big, and what I’m talking about is a huge stretch from the conventional stuff that’s on LinkedIn, which is more like coaching financial services, you know, recruiting, you know, all that kind of stuff.
But I find there to be so much opportunity because in my line of work, it’s like. I don’t care where you have a personal brand. I’m not industry agnostic. I could say I specialize in branding for lawyers. I could say that and there’d probably be a big enough audience, but. Um, I just chose to, to not do that, right?
And there’s a lot of flexibilities, billion users on there. There’s really more like 350 million active ones, but yeah, over a billion users on the platform. It’s a lot.
Jared: What would you say to people who, and I hear this a lot, not just for LinkedIn, for the record, uh, Pick your platform, but they’ll say, I missed it, right?
I missed the chance. You even alluded to it a bit. You’re like, ah, I got in 2019 and I missed the really good years, but I still got some of the good you, you know, there’s, um, there is a constant feeling like if I wasn’t there at the beginning, it’s harder now, why should I bother? And I’m sure you run into that a lot with people who are asking about LinkedIn and how to grow and how to, how to scale and whatnot, and then looking at when you initially got on the platform, like, what would you say to people like that?
