Ever found yourself squinting at an email, trying to decode the message hidden beneath a mountain of jargon and complex sentences? You’re definitely not alone! In today’s fast-paced world, clear communication can feel like a luxury, especially in emails, where every second counts. But here’s the kicker: making your emails accessible isn’t just the right thing to do; it can significantly boost engagement. Think of it this way—accessible language opens doors to diverse audiences, from individuals with disabilities to those skimming through their inboxes. So, how can we make our email copy not only readable but also engaging for everyone? In this article, we’re diving deep into nine practical tips for writing accessible language that doesn’t just communicate, but resonates. Ready to create emails that everyone can understand? Let’s jump in and explore! LEARN MORE
Key takeaways ✨
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There’s a misconception that implementing email accessibility is hard. Many marketers think you need a coding background to make your emails more inclusive.
The code behind emails plays an important role in accessibility, but it’s not the only factor. A lot of the time, revisiting email copy can greatly improve the experience for subscribers.
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