Ever feel like you’re shouting into a void with your Instagram posts, hoping to be heard by at least a fraction of your followers? You’re not alone. Most people don’t realize that a whopping 68% of your audience likely misses your content! Yes, 32% is all you’re getting! This alarming statistic could lead anyone to question their worth in the dizzying world of social media: “Am I shadowbanned? What gives?” But before you despair, let’s illuminate a silver lining—the possibility that boosting early engagement could turn the tide in your favor. In this article, we’ll delve into an intriguing experiment that sheds light on how engaging your audience quickly can significantly enhance your Instagram reach. So, if you’re ready to climb out of that engagement rut and get your posts the attention they deserve, buckle up—because we’re about to share some game-changing insights! LEARN MORE
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Did you know that the average Instagram post only reaches about 32% of an account’s followers?1 If you’ve ever felt like your content is stuck in a black hole of low engagement, you’re not alone.
Many marketers struggle with what we’ll call Low Engagement Fatigue (LEF) —a totally real (and definitely not made-up) social media syndrome that leaves you wondering, “Am I shadowbanned? Why aren’t my posts getting traction? Is the algorithm out to get me?”