video

How to Get Started With Video Marketing

There’s no doubt about it: a successful video marketing campaign will absolutely transform how your business operates.If you’ve been dreaming about an increase in brand awareness, organic lead generation, and personal connections with your customers…

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Facebook Provides New Explainer on How its News Feed Algorithm Works

The video provides a good overview of the fundamentals of Facebook's feed ranking process. Read more: socialmediatoday.com

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TikTok Adds New ‘Shoutouts’ Option to Enable Users to Pay for Personalized Video Messages from Stars

The option will enable users to request personalized video clips from their favorite on-platform stars. Read more: socialmediatoday.com

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What is the Future of LinkedIn Marketing?

Many social media platforms are making changes since they’re becoming a critical channel for marketing efforts given the global pandemic, so it’s no surprise that LinkedIn marketing is already in the works with several changes…

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YouTube Will Now Enable Creators to Add Midrolls, End Screens and Captions While Their Video is Processing

YouTube will now enable creators to place add-on features while their video is processing, which could be a big time saver. Read more: socialmediatoday.com

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YouTube Video Optimization: Simple Tricks Beginners Can Implement To Rank Their Videos

YouTube is the second largest search engine worldwide. This is because people nowadays consume more video content either to entertain themselves or have their problems solved. Every day video content marketers launch their YouTube channels…

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TikTok Provides Video Creation Tips for SMBs in New Series

TikTok has launched a new, two-part series of tips and video tutorials to help brands make more standout, engaging TikTok clips. Read more: socialmediatoday.com

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Instagram: How to Use the Captions Sticker in Stories

Instagram has added a Captions sticker to Instagram Stories, which will automatically add text captions to users’ videos. Here’s how to use the Captions sticker in Instagram Stories. Note: These screenshots were captured in the…

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How to Build Video Messages That Travel Everywhere

Editor’s note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek’s community of high-level experts. Today, Adit Abhyankar, CEO of Ad-Lib.io, expands on the case for…

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How to elevate remote video production, step-by-step

Between innovations in image technology and the falling costs of DIY production, learning the ins and outs of video creation has never been easier. This became even more evident when we shifted to remote work…

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