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The internet’s third chapter is coming—prepare to rethink everything 

Web 3.0 will alter every aspect of how we work, buy and sell, communicate, entertain—even the very concept of ownership, writes MediaLink’s Michael Kassan. Read more: adage.com

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Trick-or-treaters interrupt Christmas tree decorators in U.K.’s first holiday ad

Grey London’s spot for retailer Very sees costumed kids greeted by mince pies. Read more: adage.com

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