sustainability

Mark Read on WPP’s Net Zero Commitment and Advertising’s Role During the Pandemic

Mark Read, WPP’s chief executive, has a ready answer for how the pandemic has affected the world’s largest agency network in its quest for sustainability. “It’s encouraged us to be more ambitious,” he said in…

Read More »

Spotify Recruits O2 for Green Sustainable Sonics Advertising Initiative

After a 2019 study revealed that the amount of electrical energy used to stream and download digital music was leading to increased greenhouse gases, Spotify decided to do its part in helping improve the environment.…

Read More »

CVS, Target and Walmart Are Funding the Development of These Innovative Plastic Bag Alternatives

As more local governments pass measures banning those flimsy polypropylene bags, the need for a single-use solution is clear. After all, unplanned shopping trips do happen. But continuing to buy more and more “reusable” bags…

Read More »
Back to top button
Close
Close