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‘Back to normal’ ads under scrutiny as COVID rises again

With delta on the rise and the return of many mask mandates, many ‘back to normal’ ads may now appear tone-deaf. Read more: adage.com

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How the return of in-store sampling is going over with consumers

New poll shows a surprising acceptance of the tactic that was shelved during the pandemic. Read more: adage.com

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Pandemic starves entertainment of billions in sponsorship dollars, but will they return?

Sector pins hopes on summer for a return to in-person events after pivot to digital. Read more: adage.com

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LinkedIn Launches ‘Return to Growth’ Digital Magazine, Outlining Marketing Tips and Notes

LinkedIn has published a new digital magazine full of tips and notes for marketers planning their 2021 strategies. Read more: socialmediatoday.com

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The Best Mutual Funds

Mutual funds can be an option if you’re looking for actively managed funds that are low risk and fairly diversified. When compared to index funds, though, there’s a clear winner. With mutual funds, you have…

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Jupiler beer partners with Belgian Pro League soccer to eradicate racism at games

The “Bring Passion Back, Keep Racism Out” TV spot from BBDO Belgium will air this week as Belgian fans are allowed to return gradually to stadiums. Read more: adage.com

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The Future of Video and Event Engagement Post COVID-19 [Infographic]

While the COVID-19 pandemic is still causing major impacts, some regions are looking to the future, and how things will be when we return to relative normality. Read more: socialmediatoday.com

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Australian Dollar, ASX Recouple In Misery As Coronavirus Spreads

The ASX 200 stock index hit record highs this year but those days seem unlikely to return anytime soon as even equity buckles before the coronavirus outbreak. Read more: dailyfx.com

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