media

The Best Social Media Management Tools in 2021

Digital marketers have a lot on their plates when it comes to social media management. But with the right social media marketing tool, marketers can save time and make work easier across all platforms Read…

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How to Create a Rock-Solid Social Media Marketing Strategy for 2021 in 9 Steps

Since way way back in 2010 when I launched my social media strategy consulting firm Windmills Marketing (DBA PDCA Social), I’ve helped a multitude of companies through the creation and implementation of a social media…

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This Startup Is Launching a New AI Media Lab to Create Human Avatars For Brands

A startup that made a name for itself designing AI avatar clones of celebrities is turning its attention towards brands. Nonprofit-commercial hybrid AI Foundation is launching a new brand media lab designed to build experiences…

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BuzzFeed Wants to Become an ‘Inspiration Engine,’ Influencing and Monetizing Consumers

BuzzFeed returned to NewFronts for the first time since 2016 on Wednesday, as CEO Jonah Peretti laid out his vision for how the publisher plans to navigate changes, both internal and external, reshaping the 15-year-old…

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Snap Is Rolling Out a Marketplace for Brands and Creators

Snap announced a new creator marketplace in its 2021 Digital NewFronts presentation on Wednesday. The new feature connects brands with creators on Snap for marketing campaigns and sponsorships. The marketplace opens later this month for…

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Why Your Business Needs an Outlined Social Media Policy

Read more: socialbakers.com

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Publicis Groupe’s ‘solid’ growth and ‘cautious’ outlook, plus the Coinbase IPO’s big winners: Thursday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you’re reading this online or in a forwarded email, here’s the link to sign up for our Wake-Up…

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How Brands and Agencies Are Navigating Relationships During—and Coming Out of—the Pandemic

While the past year was far from typical, the way that brands shifted spending during the Covid-19 pandemic and ensuing economic downturn offers some insight into how they manage during crisis–and what trends can be…

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21 Social Media Data Points for 2021

Read more: socialbakers.com

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Facebook Provides Tips on Effective Brand Performance Measurement in Latest ‘Social Skills’ Video

Facebook has published the latest video in its 'Social Skills' social media marketing insights and education series. Read more: socialmediatoday.com

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