match

Google Ads wants advertisers to give broad match another shot

Broad match keyword suggestions will start surfacing in Recommendations Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com

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Stop phrase and broad match modifier keywords from unnecessarily spending on close variants with this script

This script automatically applies phrase match negatives to your BMM and phrase match keywords to prevent them being triggered by close variant search queries. Please visit Search Engine Land for the full article. Read more:…

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