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13 Ways to Build Your Email List For Free

This article isn’t written to convince you of the benefits of using email marketing. You already know that “the money is in the list,” and that email marketing has an ROI of over $36 for…

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Should Email Subject Lines Be Capitalized

Have you ever wondered if you’re using the right tactics to market your business? You’re not alone. That’s why we analyzed 1,000s of emails from 100 of the top experts — the best of the best.…

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Email Tagging Tips to Skyrocket Your Open Rates

Each person on your email list is unique: In a real conversation, you wouldn’t talk to VIP clients in the same way you would talk to new leads. So why would you send them the…

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9 Tips to Win Back Lost Sales with Abandoned Cart Emails

One of the most effective emails you can send to your audience is the abandoned cart email. When sent at the right time, it is a helpful reminder to encourage your customers to complete their…

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7 Content Marketing Best Practices to Keep Your Readers Engaged

As consumers shift their attention and spending online, a content marketing strategy is no longer an option. It’s a requirement. By delivering valuable content that resonates with your target audience, you can improve your reputation…

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Increase Repeat Purchases with These 5 Easy Tips

Learn how to implement personalized emails that help encourage repeat purchases and result in significant growth. How you retain your customers and keep them purchasing your products can make or break your business. When it…

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Your Start-to-Finish Plan to Get 1,000 Email Subscribers

We wish we could wave a magic wand and give you 1,000 highly-interested email subscribers, but unfortunately, email marketing doesn’t work that way. That would be pretty cool though, wouldn’t it? The reality is: Getting…

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How to Set Up a Customer Loyalty Program for Your Ecommerce Business

Marketplace sites such as Amazon or Etsy can provide a steady income stream for ecommerce entrepreneurs. However, selling on your own website has the potential to generate repeat business from loyal customers and grow your…

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How to Create a Buyer Persona in 5 Simple Steps

Do you know who your customers are? More importantly, do you know what they want or need from you? If you don’t, writing engaging email content for your audience will be a challenge. After all,…

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8 Tips for Efficient B2B Email Marketing Campaigns

Did you know, for every $1 spent on email, businesses see an average of $42 return. It’s even higher for B2B, that’s why marketers widely use it to nurture leads.  Like any other marketing technique,…

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