As the digital ad industry prepares to say goodbye to third-party cookies, brands will need to reconsider how they target and engage with consumers. According to a new report by Wunderkind, 75% of marketing professionals…
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Ryanne Laredo is CCO at Smartly.io – a social advertising automation platform. I recently caught up with Ryanne to discuss her role in depth, how data can enhance ad creativity, and her thoughts on the…
Read More »The number of website data breaches is steadily growing. Statista data shows the number of U.S. breaches rose from 662 to more than a thousand in recent years. Some industries like government and healthcare have…
Read More »No matter what your service or product is, you need to get in front of potential customers in order to make the sale. Many businesses put their faith in social media. While social media platforms…
Read More »The flow of data for the July to September months (i.e. the third quarter of 2021) has not been as dire as expected. The economy is still expected to have contracted given the extended lockdowns…
Read More »WTI crude oil made a 2-month high on the back of a soft US Dollar post CPI, and favourable inventory data. Will WTI crack through waiting resistance levels? Read more: dailyfx.com
Read More »The US Dollar rose against the Singapore Dollar, Thai Baht, Indonesian Rupiah and Philippine Peso. All eyes are on US inflation data as a more hawkish Fed risks souring Emerging Market sentiment. Read more: dailyfx.com
Read More »There is plenty on the US economic data docket for 10 November 2021, with the focus firmly on inflation indicators. This snapshot from the ForexLive economic data calendar, . Read more: forexlive.com
Read More »This bug impacted Google Ads conversions that use non-First/Last Click attribution models, such as Data Driven Attribution. Please visit Search Engine Land for the full article. Read more: searchengineland.com
Read More »First-party data is information that websites, advertisers, and publishers collect directly from users and searchers (that they give voluntarily). Please visit Search Engine Land for the full article. Read more: feeds.searchengineland.com
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