data & insights

Why Data Presentation Needs to Be Digestible and Insightful

It is one thing to have a state-of-the-art database that combines all relevant information in one place. It is another to improve business practices using available data. Too often, I find an ample amount of…

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Brave Brands Are Invited to Sign up for a Brutal (but Insightful) Roasting by Comedians

Going back decades, Hollywood’s most famous stars have subjected themselves to a public grilling where their so-called friends pick them apart for a few hours on national television. These spectacles are called roasts, and depending…

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JCPenney Avoids Liquidation, but Hard Work Remains

After weeks of wrangling and a dearth of bidders, bankrupt JCPenney has finally found a buyer–mall operators Brookfield Property Group and Simon Property Group–and will avoid liquidation. The department store chain said that based on…

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7 of This Week’s Most Telling Marketing Stats, From Booming Flour Sales to Gen Z’s Spending Habits

Another set of days-that-feel-like-Tuesdays have passed in lockdown, and while this week either had you virtually honoring Mother Earth, anticipating the reunion of Parks & Rec’s cast, or wondering whether you really can inject yourself…

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Pier 1 Imports Files for Bankruptcy, Will Pursue Sale of Company

Pier 1 Imports filed for chapter 11 bankruptcy protection today and is pursuing a sale of the company, per an agreement with a majority of its term loan lenders, according to a statement. The bankruptcy…

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