business

Are Google Ads Worth It?

The answer to whether or not Google ads are worth it for your small business depends on how quickly you want to start driving traffic to your website. If you’re just starting out, you’ve likely…

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The 6 Best Marketing Strategies for Cleaning Business Owners

Residential cleaning services are a $1.2 billion industry that has grown, on average, 6.6% each year for the past decade. Starting a house cleaning business can be great, as it allows business owners to set…

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Social Media for Food Trucks: A Brand-Building Guide

How do you grow a cult following when you’re a small, mobile business? Build a brand that people remember. You can do this with the help of digital marketing tools that allow you to extend…

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The 2022 Guide to Facebook Shopify Ads

Are You Using Facebook Shopify Ads For Your eCommerce Business? Connecting your Shopify store to your Facebook Business Manager so that you can run high-converting ads like these doesn’t have to be hard. In fact,…

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The Most Effective, Efficient Relationship Marketing Tactics in 2021

If you want to develop long-term relationships with customers as a brand, they need to be built on trust. According to Edelman, 81% of customers agree that they need to trust a brand to do…

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Exclusive: The most popular Yelp search filters

While the most common filter, “Open Now,” isn’t surprising, the data can inform local business owners of what consumers prioritze as they browse different business categories. Please visit Search Engine Land for the full article.…

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How PayPal Drives Conversions for Ecommerce Store Owners

If you’re familiar with online shopping from a consumer point of view, you know that PayPal allows shoppers to easily manage and move money online. And if you have your own online store, you know…

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The Ultimate Guide to Database Marketing

No matter what your service or product is, you need to get in front of potential customers in order to make the sale. Many businesses put their faith in social media. While social media platforms…

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How Does Collateral Impact Alternative Investing?

If you’ve ever discussed alternative investing with a creditor, chances are you’ve heard the word “collateral” mentioned numerous times. Even if you’ve simply discussed a personal loan with your financial institution, collateral can impact your…

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Google Adds New Trend Prediction Tools, Personalized to Your Business, to Google Ad Insights

The new predictive elements could help you map out a better Google Ads strategy. Read more: socialmediatoday.com

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