business tips

Marketing Automation for Technology Services: 10 Top Benefits

Marketing automation refers to the use of sophisticated software platforms to automate both routine and complex marketing processes, reducing costs and improving effectiveness. It allows companies to simultaneously personalize and scale their marketing programs. There’s…

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How to Get More Real Estate Referrals Automatically With Email

As a real estate professional, you understand the importance of generating new business. Clients stick with you until they’ve sold their property or found their perfect home, and then you need to replace them with…

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How To Start A Health Food Store in 10 Simple Steps

It’s easy to imagine why you would want to start a health food store. The health and wellness foods industry is, itself, pretty healthy. According to Statista, “in 2016, the global health and wellness food…

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What is Point of Purchase Marketing?

Point-of-purchase marketing is messaging delivered to customers after they’ve already stepped inside your store. When you have a brick-and-mortar location, the majority of your marketing efforts aim to get people in the door. That’s a…

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15 Small Business Team-Building Ideas

If you are a small business owner, a talented and supportive team can elevate your company. The right team meshes well and works together to accomplish your business goals. The small business team-building ideas in…

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How To Start A House Painting Business

Starting a house painting business can be worthwhile, but it takes a lot of work to get started. Carefully setting up your business infrastructure, including everything from figuring out your name and putting together a…

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8 B2B Tech Marketing Tips

When it comes to B2B tech marketing you need to stay on top of your game and know the products you’re selling. After all, people looking for business software solutions won’t respond to someone who…

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How to Start a Bike Rental Business: A Step-By-Step Guide

If you’re looking to start your own business, a bike rental shop might be the right venture for you. It doesn’t take much to run, nor does it require a lot of overhead costs to…

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How to do Market Research and Level Up Your Business

Conducting market research is a core component of any effective marketing strategy. It not only serves as a cornerstone of your business plan, but also provides a foundation on which to build your marketing efforts.…

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Ultimate Guide on How to Find Truck Drivers and Retain Them

Truck driving can be a challenging lifestyle. Truckers give up their normal lives for long, solitary days with limited access to healthy food options. They are often left feeling disrespected by car drivers and the…

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