Affiliate Marketing

Styx Frontman Tommy Shaw’s Love of Sliders Became White Castle’s Latest Marketing Riff

Among the many stereotypes about being a rock star is how difficult life can be on the road. Just ask guitarist Tommy Shaw. As the frontman for the Styx, a band that packed arenas in the 1970s and ’80s, Shaw has endured his share of bleak hotel rooms, drafty tour buses and institutional food. And…

Read more: adweek.com

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