Ecommerce

News Cart for April 24th

Hey there!

This week I chat with Jake Cohen from Klaviyo about fascinating trends he’s seeing around email marketing as well as cover headlines from the world of eCommerce and business.  Enjoy!

– Andrew

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In the News

Shopify Reports Surging Volume for Stores via Twitter

Reporting sustained volume near Black Friday/Cyber Monday levels
Stock has gone from $340 to $600+ in a matter of weeks

Many Merchants Report Biggest Day EVER as Stimulus Checks Hit Accounts

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April 15th, 16th represented the best day EVER for a number of merchants in our Community

Amazon Slashes Commission Rates for Affiliates 

Some cuts are very deep, like from 8% to 3% in the furniture category
Rate cuts went into effect April 21st

Amazon Reportedly Leveraging Seller Data to Launch Competing Products (Hat Tip to Mike Ketcham)

“We knew we shouldn’t….but…we are making Amazon branded products, and we want them to sell.”

Google Makes Their Shopping Ads Free

The Google Shopping tab results “will consist primarily of free product listings”
Likely still need to pay for ads to get premier placement in Shopping

U.S. House Passes $484 Billion Coronavirus Bill, Ready for Trump’s Signature

Fresh batch of $310 billion in funding for the PPP program that had run dry
Also includes $75 billion for hospitals and $25 billion for COVID-19 testing

Employers are Fighting with Unemployment

Some employees are asking to be laid off as UI benefits are more lucrative than wages
New UI benefits add an additional $600 per week to previous benefit levels

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