I prioritized software with freemium plans or free trials that allow users to explore their capabilities without any financial commitment.
With my shortlist ready, I tested each tool to create common designs like logos, social media posts, infographics, and marketing materials like flyers. I did this to ensure the tasks reflected the diverse design needs of designers, marketers, freelancers, content creators, small business owners, and hobbyists.
I assessed each tool for the following:
- How intuitive is the interface, and does it provide tutorials or community support?
- Do they have robust templates and tools for editing, and customizing?
- How well does the software handle complex designs and large files?
- Whether it supports multiple file formats (JPG, PNG, PDF, SVG) and team collaboration.
- Are free features sufficient, or do they limit essential functionality?
- Does the software work seamlessly across Windows, macOS, iOS, and Android or on a browser?
Let’s see which tools made the cut.
* This data was pulled from G2 in 2024. The product list is ranked alphabetically. Some reviews may have been edited for clarity.
9 free graphic design software I like
My list of design tools includes a mix of beginner-friendly tools and more advanced options, catering to a wide range of design needs. My experience has taught me that the best design tools are those that balance ease of use, and versatility without compromising on quality. Some even include impressive AI features for image generation, background removal, editing and designing.
