Email campaign mailing frequency rises dramatically during the holiday season, putting more pressure on subject lines to quickly connect with subscribers and kick off a positive and profitable interaction. Based on an analysis of subject lines and campaign performance from a selection of retail and other B2C brands using Oracle Responsys from Nov. 1 to Dec. 31, we discovered a number of insights that can help brands craft better subject lines this holiday season. Here are our top findings…
>> Read the entire post on Oracle’s Modern Marketing Blog
The post Holiday Email Subject Line Insights to Boost Your Campaign Results appeared first on Email Marketing Rules.
September 5, 2024
Original Source http://www.emailmarketingrules.com/holiday-email-subject-line-insights-to-boost-your-campaign-results/
