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Google Ads Changes Query Matching & Brand Controls – Advertisers Happy

Google Ads announced updates to its Search ads query matching and brand controls that made advertisers happy (it has been a while). The updates include better reporting for misspellings, negative keywords now block misspellings, and changes to brand inclusions and brand exclusions.

June 27, 2024

Original Source https://www.seroundtable.com/google-ads-changes-query-matching-brand-controls-37634.html

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