Many Google AdSense publishers have been reporting massive declines in their earnings and RPMs (page revenue per thousand impressions) since late February. This comes a couple of weeks after we reported the switch from CPC to CPM bidding in AdSense did not have a negative revenue result for publishers.
April 15, 2024
Original Source https://www.seroundtable.com/google-adsense-publishers-rpm-decline-37221.html