Social Media

  • Oct- 2020 -
    19 October
    Photo of 7 Tips for a More Effective Business Website in 2020 [Infographic]

    7 Tips for a More Effective Business Website in 2020 [Infographic]

    Looking to improve the performance of your business website? Check out these tips. Read more: socialmediatoday.com

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  • 16 October
    Photo of 5 Tips for Planning Your 2020 Back-To-School Marketing Strategy

    5 Tips for Planning Your 2020 Back-To-School Marketing Strategy

    The time has come to begin planning your brands’ annual back-to-school marketing strategy, but with the unpredictability of 2020, where do you begin? At Ignite Social Media, it’s our job to plan ahead and build our client’s social media strategies with safeguards that make it easy to pivot when things like COVID-19 upend the plan. So, in preparation for what is likely going to be a very unique school year, our team compiled 5 tips to help you approach your back-to-school marketing strategy. Tips for Post-COVID-19 Back-To-School Marketing Plans Tip #1: Plan for a return to school in traditional school…

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  • 14 October
    Photo of Facebook Launches New $25 Million Program to Support Black Creators

    Facebook Launches New $25 Million Program to Support Black Creators

    Facebook has announced a new, $25 million fund to help black creators maximize their online presence. Read more: socialmediatoday.com

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  • 13 October
    Photo of Snapchat Launches New Campaign to Highlight its Potential for Businesses

    Snapchat Launches New Campaign to Highlight its Potential for Businesses

    Snapchat has launched its first-ever B2B marketing campaign, highlighting the promotional potential of the platform. Read more: socialmediatoday.com

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  • 12 October
    Photo of Facebook Launches ‘Black Business August’ to Support and Highlight Black-Owned Businesses

    Facebook Launches ‘Black Business August’ to Support and Highlight Black-Owned Businesses

    Facebook will host a series of education sessions and other programming to highlight National Black Business Month in August. Read more: socialmediatoday.com

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  • 11 October
    Photo of How Long Can Instagram Videos Be: An Easy Guide for Reaching Followers

    How Long Can Instagram Videos Be: An Easy Guide for Reaching Followers

    The most successful Instagram accounts emphasize captivating videos. Users engage with videos at a rate of 38% more than photos on the hugely popular social media platform, which gets one billion unique visitors each month. Uploading the right Instagram video length is crucial for heightening the popularity of 2020 Instagram profiles. Regular feed Instagram video length is 3 seconds to one minute, while lengths for other Instagram post types vary. The post How Long Can Instagram Videos Be: An Easy Guide for Reaching Followers appeared first on HowSociable. Read more: howsociable.com

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  • 10 October
    Photo of FBI Announces Arrests Over Recent Twitter Hack

    FBI Announces Arrests Over Recent Twitter Hack

    The FBI has announced three arrests in relation to the recent Twitter hack, which saw scammers take control of various celebrity accounts. Read more: socialmediatoday.com

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  • 9 October
    Photo of Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

    Energize Your Social Media Agency: Ideas for Experienced Social Media Managers

      You’ve had your social media marketing agency for a while. But now, it needs a little power boost. Check out our tips for experienced social media managers who want to energize their agencies. Recently I published a detailed guide on How to Start a Social Media Marketing Agency: Step by Step. Many readers tweeted, and one resounding question was: What if I already started my agency but it’s not really getting attention? Starting a social media agency is just the beginning. The posts, tweets, and ideas are what will keep it powering forward. In fact, knowing how to energize your…

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  • 5 October
    Photo of 5 Types of TikTok Content Brands Can Dominate

    5 Types of TikTok Content Brands Can Dominate

    Before 2020, TikTok was slowly growing a following among Gen Z audiences worldwide. Now, with the recent shift in consumer behavior due to the COVID-19 pandemic, TikTok has grown to over 800 million active users and diversified its audience with a rapid increase in Millennial users. So now that all eyes are on TikTok, how do brands create an active presence that drives business results? One thing’s for sure, it’s not by participating in dance challenges. While the dances, voice-overs, and makeover content are extremely entertaining, there’s now more opportunity and diversity in the TikTok content that exists. Below are…

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  • 4 October
    Photo of Strengths, Weaknesses, Opportunities, and Threats: How to Perform a SWOT Analysis

    Strengths, Weaknesses, Opportunities, and Threats: How to Perform a SWOT Analysis

      Need to get the full picture for a  social campaign or strategy? Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. As a social media manager, every post you publish contributes to a larger goal and fits into an overall strategy. But how do you identify the right goals and shape a strong social media strategy? With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy. Find out how this approach works then learn how to perform a SWOT analysis strategy for your brand or client.…

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